Welcome to the Sugar Maple

American Craft Beer Bar

Mon-Fri 3pm-close | Sat & Sun 12pm-close

Located in the heart of downtown Bay View | 441 E. Lincoln Avenue

Happy Hour | Mon-Thurs 3p-7p | $1 off all Beer and Cocktails


Host a Holiday Party or Event at The Sugar Maple

| Email sugarmaplegogo@gmail.com for more information |

Name That Beer Again

Every Tuesday in July | 8pm

Join us in July for more beer guessing and tasting, every Tuesday! Win a $25 gift card and bragging rights amongst your beers and peers.

5 samples over the course of an hour, 3 guesses to get it right. See you Tuesday!

Ralph White Live

Monday, July 16th | 8pm-10pm | $10

White was a member of well-loved punk bluegrass outfit Bad Livers, but his solo work is possessed of a much more lonesome spark, exaggerating the implied drone at the heart of the music of Dock Boggs and The Stanley Brothers...White plays wooden six-string banjo, violin, button accordion and kalimba and his voice has a high, eerie quality to it...extremely psychedelic" (David Keenan, The Wire UK)

One of our foremost instrumentalists and a true hidden American treasure, Ralph White has taken the back roads in his inspired pursuit of the ancient roots of music. The "folk/noise/avant-whatever genius" (Joe Gross, Austin Statesman) has made many strange travels as an itinerant musician and laborer. Thus his intimate, nuanced musical language has slowly revealed itself, along a path that meanders from the apple orchards of British Columbia to the villages of Zimbabwe and Namibia, from the lonesome moors of Ireland to Australia, Brittany, Peru, Louisiana and beyond. There is also the influence of White's hometown of Austin, Texas, a rich musical crossroads in and of itself.

Dan Hintz is an experimental acoustic guitarist from Cedarburg, Wisconsin. His music can best be described as a sort of dark psychedelic minimalist death scrape. Hintz also plays in the well-known Milwaukee noise band Hideous Replica, and is perhaps best known for his brutal electric guitar work in the San Francisco groups Nuclear Death Wish and Leavenworth

Cullah and the Comrades

Wednesday, July 18th | 7pm-9pm

Come party at the Sugar Maple with Cullah and the Comrades in the front room. This is a free show!

"Hot off a 12th album release, Milwaukee's own Cullah & The Comrades have a very special mood of groove. Framed by Cullah's unique songwriting and powerful vocals, The Comrades billow their arrangements of jazz, soul, funk, and rock and roll to a spectacle of original music."

Punk Rock Brunch

Sunday, July 22nd | 3pm-6pm

An afternoon of music with American Spirits, 2 1/2 Stars and Atheists & Airplanes. 3-6pm, free and open to the public.

Option Milwaukee Presents:

Susan Alcorn / Ken Vandermark

Tuesday, July 31st | 8pm | $15

Internationally renowned pedal steel guitarist and improviser, Susan Alcorn, will be making a rare appearance in Milwaukee on Tuesday, July 31st, at the Sugar Maple. Susan will be playing two sets, beginning at 8 pm. In the first she will present her acclaimed solo music; in the second she will be joined by Ken Vandermark for a first time duo performance. They initially worked together in a trio with Joe McPhee at the Sonic Transmissions Festival in Austin last September (they also recorded an album for Astral Spirits at that time, which will be released later this year), and then again in that trio at the Suoni Per Il Popolo Festival in Montreal on June 4th. This promises to be an extraordinary event and unique evening of music- get there early, seating is limited!

Susan Alcorn bio:
One of the world’s premiere exponents of her instrument, Susan Alcorn has taken the pedal steel guitar far beyond its traditional role in country and western swing music. Well-known among steel players for her virtuosity and authenticity in a traditional context, Susan Alcorn first paid her dues in Texas country & western bands. Soon she began to expand the vocabulary of her instrument through her study of modern classical music (Olivier Messiaen, Edgard Varèse Krzysztof Penderecki, Pauline Oliveros), visionary jazz (John Coltrane and Ornette Coleman), and world musics (Indian rags, South American songs, and gamelan orchestra).Though mostly a solo performer, she has collaborated with numerous artists including Pauline Oliveros, Chris Cutler Evan Parker, Ingrid Laubrock, and Mary Halvorson among others. New releases include solo albums “Evening Tales” (Mystra), “Soledad” (Relative Pitch), and “Away With You” (Firehouse 12) with the Mary Halvorson Octet. Susan currently resides in Baltimore, Maryland, USA.

“As an improvisor and composer, Alcorn has proven to be visionary. Her pieces reveal the complexity of her instrument and her musical experience while never straying from a very direct, intense, and personal musical expression.”
- UK Guardian

Ken Vandermark bio:
Born in Warwick, Rhode Island on September 22nd, 1964, he began studying the tenor saxophone at the age of 16. Since graduating with a degree in Film and Communications from McGill University during the spring of 1986, his primary creative emphasis has been the exploration of contemporary music that deals directly with advanced methods of improvisation. In 1989, he moved to Chicago from Boston, and has worked continuously from the early 1990s onward, both as a performer and organizer in North America and Europe, recording in a large array of contexts, with many internationally renowned musicians (such as Fred Anderson, Ab Baars, Tim Barnes, Peter Brötzmann, Tim Daisy, Hamid Drake, Terrie Hessels, Mats Gustafsson, Elisabeth Harnik, Steve Heather, Didi Kern, Kent Kessler, Christof Kurzmann, Fred Lonberg-Holm, Paul Lytton, Lou Mallozzi, Lasse Marhaug, Joe McPhee, Andy Moor, Jason Moran, Ikue Mori, Joe Morris, Paal Nilssen-Love, Eddie Prevóst, Mette Rasmussen, Eric Revis, Jasper Stadhouders, Chad Taylor, John Tilbury, Mars Williams, Nate Wooley, and C. Spencer Yeh). Ken's current musical activity includes work with Made To Break, Marker, Lean Left, Shelter, DEK, The DKV Trio, The Eric Revis Quartet; duos with Paal Nilssen-Love, Terrie Hessels, and Nate Wooley, as well as work as a solo performer. Since June of 2015 has been co-curator of Option, a music series held on a weekly basis between March and October at the Experimental Sound Studio in Chicago. In 2014 he began an independent label, called Audiographic Records, created to document special aspects of his work through albums and books. In 2018 he was asked to organize, compose for, and lead two large ensembles with international rosters, Entr'acte and Next International; the first headlined the Artacts Festival in St. Johann, Austria, the second closed the exhibition, "Free Music Production/FMP: The Living Music" exhibition held at Akademie der Künste in Berlin. More than half of each year is spent touring in Europe, North America, Russia, Brazil, and Japan, and his concerts and numerous recordings have been critically acclaimed both at home and abroad. In addition to the tenor sax, he also plays the bass and Bb clarinet, and baritone saxophone. His activity as a writer includes liner notes for recordings by a variety of artists; and contributions to the eight edition of John Zorn's "Arcana: musicians on music," the Spanish language journal, "El Esatdo Mental," and "Catalytic Quarterly."

Underground Science Society

Every Second Monday of the Month | 7pm | Next Up: August 13th

We are a monthly meeting of curious minds who want to expand their knowledge of science and how it relates to all aspects of life.

Paul Giallorenzo's GitGO Large Group

Friday, August 24th | 8pm | $15

Josh Berman - cornet
Jeb Bishop - trombone
Dave Rempis - saxophones
Mars Williams - saxophones
Paul Giallorenzo - keyboard
Anton Hatwich - bass
Quin Kirchner - drums




Painter, Mother, Manager, and Maintenance. Make Beer, Not War.


'The Most Interesting Man in Milwaukee.' *Title Still Pending. Beer Event Coordinator in the interim.


“Most lovable redhead”


This is my 10th year at the Sugar Maple, still here, with beard, get used to it


When I'm not bartending, I'm exploring the world or writing about travel!...Or working my 9-5 gig and dreaming of beer!


I like walks in the woods and fires at night, add a splash of bourbon, and I'm feelin' alright.


"Give me Fernet and a steak and I will love you forever. Da Bears."


You can't hoard fun. It has no shelf life.


Keeping it nasty.


At the door keeping the peace since 2012.


You can find me on the other side, wearing scrubs, on my home from my new job!


I no longer work at the Sugar Maple as I now concentrate on everything Milwaukee and beer as the Site Manager of the Milwaukee County Historical Society's permanent installation Brew City MKE, a Milwaukee Brewing History Museum and Milwaukee Beer Bar.


I’m moving on with my studies, but am occasionally behind the bar to lend a hand when needed


I found a calling to create boozy Slushies that put smiles on Tosa’s finest imbibers. I continue to share my passion for talking about all things beer and whiskey with the family at Ray’s Growler Gallery.

Find Us

Email: sugarmaplegogo@gmail.com

Call: 414.509.6035

Address: 441 E Lincoln Ave, Milwaukee, WI

Hours: Mon-Fri 3pm-close | Sat & Sun 12pm-close